dcsimg

Advertising Design Degree Outlook

Advertising design presents one avenue that the graphic designer can travel during a career. This branch of design focuses on commercial markets, specifically advertising, marketing, branding, and signage. The person who enters advertising design often wears more than one hat, as the designer also can become the writer, the salesperson (to the client), and a bidder for advertising space.

Advertising design presents a responsibility as well, as the designer who creates a concept for a business is also helping to create the image that business presents to the public. This "branding" is so successful at times, however, that a brand name can become a household name. For this to happen, the company name must successfully be managed in magazine and newspaper advertising, through a Web presence, on billboards, and more. The marketing angle is part of the creative work of a marketing team, and the advertising designer is part of that group.

Many advertising designers come into advertising design as a natural progression of a current job. If they work in newspaper design and layout, for instance, they may work with salespeople to design ads for clients. If those ads become successful, the business owner will want to know who designed the ad. From that point, the layout person could essentially go into business.

But, in most cases, a successful advertising designer will know about regional, local, and even national or international markets for specific products. This requires research into a market before taking on an advertising project. That designer also will keep up on annual advertising design winners and compete often with their peers in advertising design contests.

The advertising designer will want to attend a two- to four-year school that focuses on graphic design. Most of these schools will offer many classes on advertising design. These classes should address typography specific to signage, advertising design layout, copywriting, and more. It's best to achieve at least an associate degree before applying for a job at an advertising agency, as they will expect this much from your resume.

An entry-level job at an advertising agency will depend upon how much experience you bring to the group. You can expect to work long and sometimes inconvenient hours, as the agency needs to meet the needs of business clients who often need to use business hours to meet their clients.

There are so many avenues within advertising design that you eventually can become a specialist in Web design for advertising, print advertising design, or in signage. A higher degree will take you further into marketing, business, and design theory, and that degree may pay for itself quickly. If you enter the advertising design workforce with a graduate degree and with little to no specialization, then you're a perfect fit for an advertising director. You will supervise people who have the specific skills that you lack. You just need to know enough to understand what you see and to know that you're receiving the best product possible from your team or from outsourcing.

Advertising design is highly competitive, as marketers are competing against marketers. If you're entering this field, try to find work with the best advertising agency possible so you can learn from the best. From there, the sky's the limit.


Explore Advertising Design Schools

Refine School Matches
Hide filters
  • SUBJECT Clear All

  • DEGREE

    See More

  • PROGRAM TYPE

  • START TIME

    LOCATION
    Please enter valid US or Canada Zip.
 
Results:  6
Matching School Ads
Master of Science in Marketing - Digital Marketing and Advertising
  • Liberty University provides a worldclass education from a christ-centered worldview
  • 100% online programs at associate, bachelor’s, master’s, and doctoral levels
  • No standardized testing if student meets admission requirements
  • Accredited by the Southern Association of Colleges and Schools Commission on Colleges
  • 87% of Liberty University students receive some form of financial aid
Show more [+]
  • Accredited
  • Online Courses
  • Financial Aid
  • Transferable Credits
MBA - Marketing
Good for Working Adults
  • Offers MUSE (My Unique Student Experience), a content delivery system that gives students the option to watch, view, read or listen to required course materials.
  • Allows students to complete courses at whatever pace they want.
  • Provides IntelliPath, a proprietary learning technology that lets students learn at their own pace.
  • A DANTES-affiliated university and member of the Service Members Opportunity Colleges.
Show more [+]
  • Accredited
  • Online Courses
  • Flexible Scheduling
  • Financial Aid
  • Transferable Credits
Master of Business Administration, MBA - Marketing
Since 1977, Keiser University has maintained a practical, hands-on approach to career-focused education to help our students achieve their personal and professional goals.  Our student-centered approach remains at the foundation of the Keiser University mission and continues to attract students who prefer a more personal learning experience. 
 
At Keiser University, you will find a warm, friendly community with faculty and staff truly committed to your success.  Our small class sizes, individualized attention, and one-class-at-a-time schedules create a positive learning environment where you can excel.  Whether your goal is to prepare for a new career or to advance with your current employer, Keiser University is designed around your needs. 
 
Keiser University Advantage
• Associate, Bachelor's, Master's and Doctoral degree programs
• Day, Evening, and Online Classes
• Financial Aid to Those Who Qualify
• Job Placement Assistance Available
• Military-friendly, scholarships for qualified active duty personnel, Veterans, and dependants.  Yellow Ribbon program participant, approved for Veterans training
 
Programs and delivery format vary by campus. Courses are subject to change.
 
Keiser University's programs and curriculum remain in-line with technology and workforce trends, helping you develop the skills and qualifications necessary to succeed in today's job market.  Our career-focused programs make it possible for you to graduate in less time than you may think. 
 
Keiser University is a private, not-for-profit university.
Show more [+]
  • Online Courses
BA in Business Administration/Marketing

Discover the Difference a Community of Support Makes in Your Educational Journey. From Application to Graduation, the Guidance You Need to Achieve Your Goals. 100% Online.

From enrollment services representatives who’ll guide you through the application process to interactive tools that help you collaborate with instructors and classmates, NEC inspires you to reach the milestones of your educational journey.
 

  • Accredited
  • Online Courses
  • Financial Aid
  • Transferable Credits
Digital Transformation
  • Value investing is an investment approach that helps investors identify, research, and buy securities priced well below their true market value. Enroll today.
  • The Value Investing (Online) program provides you with an integrated framework that teaches you how to identify opportunities for investment that others may miss. Apply Now.
  • The Value Investing (Online) program is designed to give you a strong foundation in one of the most successful investment strategies ever developed.
  • Follow in the footsteps of legendary investors like Warren Buffett and Mario Gabelli, who have been guided by these principles during their entire career.
  • Online Courses
Business Admin - Mktg Emph (BS) - Offered Online through Independence University

The Secret to Getting Ahead Is Getting Started

Congratulations! Your interest in California College San Diego® is an important first step toward changing your life. A career-focused degree is the key to a new career with a potentially higher income, better benefits, and more satisfaction.