dcsimg

Gotcha! Graphic Design Advertising Mistakes - Part II

love-and-hate
It's a Love Hate Relationship
After graduating from  graphic design school, being employed in work that incorporates your design skills and creativity can be fulfilling. You can reach mountain top experiences when you design something fantastic.

On the flip, you can enter dark, shadowy areas when your designs falter or even worse, are flawed.

Graphic Design

One graphic designer expressed this love/hate situation by saying:
.

"I love the comment, 'You must love designing for a living.' At that point I usually start to laugh or break into uncontrollable tears."

- Andrew Lewis, art director, designer, and artist

In this installment of Gotcha! Graphic Design Advertising Mistakes we'll display actual ad mistakes taken from websites, magazine ads, and brochures. A great big "thanks" to the members of photoshopdisasters.com for digging up many of these examples in our Gotcha! series.

Enjoy and have fun!
.
300  - The Movie
This action thriller film was an adaptation of  Frank Miller's comic book mini-series of the historical Battle of Thermopylae (480 BC). During this event a small army of Spartans held off a barrage of attacks by overpowering Persian forces.

Here is the DVD box art:
...............................................300-dvd-box-art

But What is Wrong? (Click on Image)
At first glance everything appears to be correct. But upon closer inspection the sword held by the main character isn't being held at all. The hand seems to be gripping a handle that isn't connected to the blade.
.
Santander Bank
.........................santander-agency-ad
The international banking institution, Santander, is headquartered in the UK. The photo is from their website and displays a group of people posing as staff members. They all look pleasant and professional.

But What is Wrong? (Click on Image)
Although the group photo looks inviting, some of the images of people have been inserted through Photoshop. You'll notice that the woman with the red skirt has legs that mysteriously meld into the back of the woman in front. Her legs also never reach the floor.

Other problems concern improper use of the magic wand feature in cutting out portions of background and various other cut and paste errors.
.
Moët and Chandon Champagne
........................moet-and-chandon
Most special celebrations start with a bottle of bubbly. Moët and Chandon have been producing fine champagne for over 260 years. This advertisement displays the effervescence of one of its sparkling wines.

But What is Wrong? (Click on Image)
The photo of the product is well lit and composed nicely. The champagne looks good enough to drink and the bubbles...are rising in an oblique angle to counteract gravity!

The simple mistake of not paying attention to the superimposed image of the sparkling beverage and the bubble orientation makes the ad a little less believable.

jumping-dog-2Look Before You Leap
We hope you've had as much fun with this series as we have. And hopefully, these examples not only make us smile, but make us more aware of the details when we design.

Graphic design schools and graphic design colleges provide the education needed to become successful graphic designers, but responsibility for good attention to details falls upon the designer.

Until next time, keep on designing!


Schools and Colleges offering design degrees:

Searching Searching ...

Matching School Ads
1 Program(s) Found
Remington College , Fort Worth
  • Dallas campus named 2013 School of the Year by the National Association for Health Professionals (NAHP).
  • Tuition covers course-required materials for campus students, including books, lab equipment, and class supplies.
  • Offers flat tuition rate to continuously enrolled students who are on track toward program completion.
  • Campus accreditation by the Accrediting Commission of Career Schools and Colleges (ACCSC).
  • 18 campuses across the United States, with online options as well.
Show more [+]
Good for Working Adults
  • Flexible Scheduling
  • Financial Aid
1 Program(s) Found
  • Provides students the opportunity to train at home in their spare time to get their high school diploma, train for a new career, or enhance current skills.
  • Offers programs in psychology/social work, business management, medical billing, criminal justice, and more.
  • Member of the United States Distance Learning Association (USDLA), the Canadian Network for Innovation in Education (CNIE), and the International Council for Open and Distance Education (ICDE).
  • Features a fully flexible schedule with no classes to attend, leaving the study pace up to the student.
Show more [+]
  • Online Courses
4 Program(s) Found
  • Founded in St. Paul, Minnesota in 1900, with over 40 diverse online degree programs.
  • Offers a comprehensive student services team (SUPPORT+) composed of financial aid advisors, academic tutors, career service advisors, and more.
  • Operates as a Public Benefit Corporation school, that puts students first and maintains a commitment to the communities they serve.
  • Features a DreamReal program, that provides students with career guidance from enrollment to graduation, helps them to make connections in their community, and more.
Show more [+]
2 Program(s) Found
  • Dedicated to providing a hands-on, career-focused education since 1953.
  • Offers classes online, as well as at 14 campuses across California, Colorado, Georgia, Illinois and Virginia.
  • Develops curriculum with input from employers, subject matter experts.
  • Has small class sizes to promote one-on-one, student-teacher interaction.
  • Makes no-cost tutoring available in every subject to every enrolled student.
Show more [+]
  • Accredited
  • Accelerated Programs
  • Financial Aid
5 Program(s) Found
  • Has been training students for creative careers since 1921.
  • Provides interactive course materials and unique approaches to curriculum that  support multiple learning styles.
  • Offers a 10% scholarship to eligible active duty, active and drilling members of the Reserve and National Guard. 
  • Its accelerated online courses allow students to learn new course material every 5 ½ weeks.
  • Accredited by the Middle States Association of Colleges and Schools, Commission on Higher Education (MSCHE).
Show more [+]
Good for Working Adults
  • Online Courses
  • Flexible Scheduling
  • Financial Aid
  • Transferable Credits